While nearly 30% of Hand & Stone clients are male, so many of our guys would never consider a facial - but they should. According to an article in Men’s Health Magazine, “The motivation for guys to get their skin handled by the pros is the same reason you have a mechanic work on your car: They can do it better than you can.
Skin damage from your shave routine or the sun can’t be fixed with the soap and water you use every day. Redness fades, but the underlying problems don’t. In fact, probably more than the ladies, guys need facials, thanks to their coarser skin, larger pores, and increased chance of sun damage. (Oh yeah, guys are usually more likely to skip out on using sunscreen, too.)”
At Hand & Stone we have found that men think that skin care is complicated and time consuming because they were never taught proper skin care habits, and assume that caring for their own skin will require the same amount of time a woman spends on her skin and makeup routine. What men don't realize is that with a few simple, daily steps they can significantly delay the aging process. It’s time to get on your own regimen! By meeting with a licensed Esthetician at one of our 325 Hand & Stone locations, you can put together an easy to follow home care regimen that will look something like this:
#1: Commit to a morning and nighttime routine. Our skin care professionals recommend washing your face twice a day with a designated cleanser such as Dermalogica’s Special Cleansing Gel, which reduces oiliness and removes impurities, or ClarityRx’s Cleanse Daily, an all natural, plant-based formulation which is universal for all skin types. What is the difference between these high quality cleansers and the shower soap you’ve been using for years? By washing your face with bar soap, you are stripping the skin of its natural oils without rebalancing hydration levels, and this can leave your skin looking dry and flaky.
#2: Exfoliate two to three times per week. Exfoliating is an essential part of skin cell regeneration and can be done either in the morning or night immediately following the cleansing step. We recommend ClarityRx’s Get Clean Crushed Bamboo Exfoliator. This scrub will delicately polish skin cells and soften texture. By forgoing exfoliation altogether, the aging process may be sped up, likely resulting in a dull & lifeless skin tone along with rough texture.
#3: Wear Sunscreen: 365 days a year, even in the winter, even if you will be at work all day. Your skin is still vulnerable to damage from the sun while driving, and from bright office UV ceiling lights. Apply a moisturizer with SPF every morning to keep skin hydrated and protected. We love Dermalogica’s Daily Skin Recovery with SPF 50.
For those who are looking to get started with a pumped up professional treatment, Hand & Stone offers a 50 minute Men’s Facial, and this Father’s Day we are thrilled to introduce the Men’s 30 Minute Express Beard Facial. This progressive new treatment is designed for the unique needs of men with facial hair. The treatment can calm razor burn, correct ingrown hairs, remove blackheads, hydrate dry, flaky skin, and nourish the skin in the facial hair areas.
The Express Beard Facial includes a deep cleanse, a conditioning massage with warm towel compresses, a calming serum with Blue LED Skin Phototherapy and a nourishing oil infusion to soften and give the skin a healthy appearance. So maybe it’s time to treat the man in your life with a Refreshing Hand and Stone Facial!
*Introductory Offers valid for first visits. Not valid for gift cards. Services include 50 minute hands-on service and time allotted for dressing and consultation. Prices and services are subject to change and may vary by location. Offers may not be combined. Hand and Stone Massage and Facial Spas are independently owned and operated franchise locations.